A marketing degree can lead to careers within leading companies, non-profit organizations, and the government, among a variety of different types of industries. Marketing requires thorough knowledge of an firm’s products, customers, and competitors with potential positions and fields including: account executive. Advertising, brand manager, digital marketing, event planner, public relations, marketing manager, and more.
All organizations (including manufacturing and service oriented organizations) have both marketing and operations functions. Our program continually strives for excellence in course offerings, faculty, internships, and placement opportunities for our graduates.
Marketing is essential to the survival of all organizations. Marketing activities are fast-paced, dynamic, highly visible, and rewarding to its successful practitioners. Marketing is many things, but, marketing is never dull!
Operations make companies run by finding the most efficient ways to produce a product or to deliver a service. The complexity of the global supply chain demands that businesses deliver better quality products and services -- with the best customer service, in the fastest time, and with a high degree of customization.